International Journal of Market Research Market Research Society
       Nov 21, 2009 

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CALL FOR PAPERS
Market Research in a Recession

Deliberative Public Engagement

Researching Voting Intentions

ABOUT MRS
The Market Research Society is the world's largest international membership organisation for professional research practitioners.

RECENT ISSUES

IJMR subscribers can access the six most recent issues of IJMR and all MRS medal-winning papers. Access to the entire IJMR archive requires a separate subscription to Warc (www.warc.com).


 Volume 51 (2009):
    Issue 2
    Issue 3
    Issue 4
    Issue 5
    Issue 6
    Issue 1

 Volume 50 (2008):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 49 (2007):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 48 (2006):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 47 (2005):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 46 (2004):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 45 (2003):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 44 (2002):
    Quarter 4
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 Volume 43 (2001):
    Quarter 4
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 Volume 42 (2000):
    Quarter 4

 Editorial

 New Developments in Readership Research
Katharine Page

 Radio Research in Transition
Lynne Robinson

 Measuring the Audience to Poster Advertising
Derek Bloom

 Sampling and Controlling a TV Audience Measurement Panel
Steve Wilcox

 Managing the Capture of Individuals Viewing Within a Peoplemeter Service
John Gill

 How Advertising Frequency Can Work To Build Online Advertising Effectiveness
Gerard Broussard

 The Future of Multimedia Research
Dr Gerhard Franz

 Beyond the OTS: Measuring the Quality of Media Exposure
James Galpin and Phil Gullen

    Quarter 3
    Quarter 2
    Quarter 1

 Volume 41 (1999):
    Quarter 4
    Quarter 3
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 Volume 40 (1998):
    Quarter 4
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    Quarter 1

 Volume 39 (1997):
    Quarter 4
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 Volume 38 (1996):
    Quarter 4
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 Volume 37 (1995):
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 Volume 36 (1994):
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 Volume 35 (1993):
    Quarter 4
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 Volume 34 (1992):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 33 (1991):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 32 (1990):
    Quarter 4
    Quarter 3

 Volume 29 (1987):
    Quarter 1

 Volume 28 (1986):
    Quarter 4

 Volume 18 (1976):
    Quarter 4
    Quarter 2

 Volume 14 (1972):
    Quarter 2

 Volume 08 (1966):
    Quarter 4

 Volume 07 (1966):
    Quarter 3


Market Research Society